UI/UX Design
Interface challenges and industry sector exploration.
User research
Gathering Insights
By employing the UX triangulation research strategy, I was able to gain deeper insights into customer needs and behaviors in the context of airline websites.
01 Competitor analysis
02 Online Survey
03 User Interviews
I made an Affinity Diagram and Customer Journey Map to identify the pain points and happy interactions to learn from. I then grouped these findings under common themes and features in the platform.
User research
Gathering Insights
By employing the UX triangulation research strategy, I was able to gain deeper insights into customer needs and behaviors in the context of airline websites.
01 Competitor analysis
02 Online Survey
03 User Interviews
I made an Affinity Diagram and Customer Journey Map to identify the pain points and happy interactions to learn from. I then grouped these findings under common themes and features in the platform.
User research
Gathering insights
By employing the UX triangulation research strategy, I was able to gain deeper insights into customer needs and behaviors in the context of airline websites.
01 Competitor analysis
02 Online Survey
03 User Interviews
With the findings from the above processes, I made an Affinity Diagram and Customer Journey Map to identify and illustrate the pain points and happy interactions to learn from. I then grouped these findings under common themes and features in the platform.
Daily UI design challenge 001 - Sign up
Daily UI design challenge 002 - 404 Error
User research - Key findings
The Problem
User research - Key findings
The Problem
User research - Key findings
The Problem
User research - Key findings
The Problem
User research - Key findings
The Problem
Applied findings
User testing to final design
Facilitated user testing, gathering insightful feedback on the design refinement. This phase was crucial in identifying unforeseen usability issues and validating the effectiveness of the new design elements. Iterative refinements were made based on this feedback, fine-tuning the websites interface to maximize user satisfaction and engagement.
Quiz page
Quiz Page
